Juan Pablo Serrano

Business Partner

Juan Pablo Serrano has a passion for Digital Marketing, especially for the use of applications for mobile technologies to strengthen brands.

He is the Marketing Director for ITESM USA with responsibility of marketing and internationalization of educational services, focusing on expanding to Latin America. Mr. Serrano also serves as Commercial Director of Turijobs and oversees Colombia, Spain, Mexico, Argentina and Ecuador (the Latin American Region) and also participates as instructor of Courses and Seminars on Digital Marketing Strategies.

Prior to joining ITESM USA he worked at ITESM Monterrey Campus as Student Development Coordinator, analyzing competitive Housing services among other universities. He has also given the essential push to nowadays social media on monitoring and evaluating marketing campaigns to promote Housing services. Additionally he served as Sales Agent and Account Executive for Islaplants in Ecuador, managing Customer Service.

Juan Pablo Serrano is enrolled at the Digital Marketing Certificate in Miami, a program offered by Miami Business Pro, and also he is a graduate student working for his Master’s in Marketing. He holds a Bachelor’s in Agro business and has traveled extensively for Europe, South America and the USA. He is fluent in English and Spanish and enjoys swimming, skating and jogging.